What's the science behind political ads? - Boston News, Weather, Sports | FOX 25 | MyFoxBoston

What's the science behind political ads?

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(FOX 25 / MyFoxBoston.com) – In just hours, the election will be coming to a close, and all those political ads we love to hate will go away.  It doesn't matter what side you are on.

The ads aim to grab our attention and elicit a response, and it turns out, there's some science behind that. The FOX Medical team's Dr. Joette Giovinco is looking into it for us.     

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